BrewDog Plc
Company Name:BrewDog Plc Minimum fundraise:£0* High Share Price Bid:£100
Business Sector:Food and beverages Total Funds Bid to Date:- Low Share Price Bid:£40
Auction period:26 Oct 2016 - N/A Indicative Share Price:0.00 Average Share Price Bid:£60**
*The company will accept oversubscription.
**In the event of significant oversubscription, shares will be allocated to bids at the average price and above.

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+44 (0) 207 248 2788


BrewDog Plc

Equity for Punks V is now live and if you'd like further information, please click here.
If you have any queries, please contact BrewDog directly via: equitypunks@brewdog.com
In the auction that closed on 26th October 2016, 20,827 shares traded at 4750 pence per share.

Please direct any queries to dealing@assetmatch.com or call 020 7248 2788.

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Company info

BrewDog plc is the largest and fastest growing craft brewer in Europe, and has been the fastest growing food & drinks company in the UK for the last five years consecutively. In 2015, BrewDog grew its overall UK sales by 130%.

Today, BrewDog plc employs 580 passionate people, ships beer to more than 55 countries around the world and operates an ever-growing legion of amazing craft beer bars. Despite only starting in 2007, they have built a global reputation for their beers and brand.

Price history (last 10 auctions)


Auction instructions

The second ever trading day in BrewDog will take place on Wednesday, 26th October 2016. This is an opportunity for you to sell and buy more shares in BrewDog PLC. If you are interested in participating in the upcoming auction please read the following instructions in full before proceeding.

The Buying and Selling Process:

All participants who wish to sell SHOULD make use of the Share Selling Facility offered by The Share Centre (www.share.com) by returning a signed CREST transfer form and their share certificate by post to be received by The Share Centre before the close of the auction at 3pm on the 26th October. The minimum selling price is to be entered on the Share Centre’s ‘selling your share certificate by post’ form.

All buyers must send their Expressions of Interest, including the number of shares they wish to buy and the maximum price they wish to pay, to Asset Match during the pre-auction period between 10am and 4pm on 25th October and on the 26th October between 10am and 3pm.

In all cases, overseas buyers and sellers should contact Asset Match directly.

On the auction date, 26th October, the order book will be displayed so you can see the full depth of the market and whether an indicative price has been derived.

The tick size for this auction is 50 pence per share i.e. prices submitted must be exact multiples of 50 pence.

Fees associated with participating in the auction include the following:

  • Asset Match trading commission of 3% of total invested with a minimum £20 per trade.
  • Stamp Duty will be charged at 0.5% of the total invested for buyers only.
  • ​Broker Fees: if you are UK based and using The Share Centre – there are no additional fees associated with participating in the auction; other brokers may charge an additional brokerage and account fee.

How to Access Your Shareholder Certificate:

Your shareholder certificate is held online on Computershare's Investor Centre. Computershare are the legal registrars for your shares.

In order to access your certificate, you will need to register an account on the Investor Centre, you can do so by following this link: https://www-uk.computershare.com/investor/registration.asp

To register your account, you will need your shareholder number and your postcode (if within the UK) or domicile Country to hand.

Registering will trigger an activation code sent by post which can take up to five days. Once you have the activation code you can complete the registration and access your certificate via the 'My Documents' section.

Asset Match Auction Timeline:

To participate in the trading platform, please follow the steps below.

1. Account opening: All participants who wish to sell will need to open an account with The Share Centre by returning a signed CREST transfer form to be received by The Share Centre prior to 3pm on the 26th October. The account opening form is also available on the BrewDog page of the Asset Match website. Sellers will not incur ongoing charges from The Share Centre with this type of one-off account.

You will also need to send your share certificate to The Share Centre. If you do not have your share certificate a copy can be obtained through the Computershare Investor Centre (https://www-uk.computershare.com/investor/registration.asp). If you have not previously registered, you will need to do so and this process can take up to one week (see ‘How to Access Your Shareholder Certificate’ above).

All buyers must send their Expression of Interest to dealing@assetmatch.com including the number of shares they wish to buy and the price they wish to pay. All successful buyers will be notified by Asset Match following the auction close. At that point they must open an account with The Share Centre and deposit the necessary funds.  This can be done online at www.share.com. There is an ‘open account’ button on the top of the right hand side of the page.

In all cases, overseas buyers and sellers should contact Asset Match directly.

2. Pre-­Auction (10am to 4pm, 25th October):

Sellers who have submitted their selling form to The Share Centre can amend their instructions by calling The Share Centre (01296 41 42 43) and stating:

  1. Your account/customer number; and
  2. The number of shares you wish to sell and the limit price per share.

Note: You cannot email, only calls via telephone will be accepted.

Buyers must send their Expressions of Interest by email to dealing@assetmatch.com stating:

  1. The number of shares you wish to buy and the limit (maximum) price per share; and
  2. Your full name, address and telephone number.

3. Auction (26th October): The auction opens at 10am and closes at 3pm on Wednesday, 26th October, after which no further orders can be included in the auction. Please note you can amend your instruction on this day by following the steps above. At auction close, and based on expressions of interest received, and whether an indicative price has been derived, auction participants can contact Asset Match to confirm whether they have been successful.

4. Post­-Auction: Successful buyers and sellers will be notified by Asset Match or The Share Centre. All successful buyers will then need to open an account online with The Share Centre (www.share.com) and deposit the total necessary funds (as confirmed by Asset Match) as soon as possible after the auction close and by the 1st November at the latest. There is an ‘open account’ button on the top of the right hand side of The Share Centre website.

On settlement, sellers will receive the proceeds from their sale after Asset Match’s commission of 3% has been deducted. No additional fees are payable to The Share Centre. For details of fees for buyers and sellers please refer to the above section "Fees associated with participating in the auction".


Key People


James Watt Captain & Co-Founder

James was a fully qualified deep sea Captain, having earlier completed an honours degree in Law & Economics. He traded in being a salty sea dog to become a BrewDog in 2007, pursuing his passion for great craft beer by setting up the company with Martin Dickie. James was awarded Great British Entrepreneur of the Year in 2014, and is Europe’s only Master Cicerone.


Martin Dickie Beer Pirate & Co-Founder

Martin Dickie has a first class honours degree in Brewing & Distilling from Herriot Watt University. He is a renegade artist on a mission to change people’s perceptions about beer and challenge their tastebuds. Along with James, Martin hosts the hit international TV show BrewDogs.


Neil Simpson Finance Director

Neil Simpson joined BrewDog in August 2012 bringing with him over 20 years of experience, (10 of which were at partner level), advising and acting for a wide variety of businesses through the Ritson Smith accountancy practice. Neil is a qualified chartered accountant with the Institute of Chartered Accountants in Scotland.


Martin Dempster Operations Director

With a PhD in technology, Martin looks after all BrewDog’s logistics, stocks, warehousing, shipping and computing systems. As well as running operations, his focus is on building a scalable operating platform at the core of our company to provide the structure needed for future growth.


David McDowall MD of BrewDog Bars

David joined BrewDog from G1 Group PLC, where he held the position of Group Operations Director for six years. He has experience managing over 50 sites in Scotland and heading up a team of over 2000 employees, and is now responsible for overseeing the strategic growth and management of the BrewDog bar division.


Keith Greggor Non-Executive Director

Keith has decades of successful brand building with brands such as Skyy Vodka. Now President and CEO of Anchor Brewers and Distillers in San Francisco, he plays an active role in management and guiding BrewDog’s growth.