BrewDog Plc

Company Name:BrewDog Plc Minimum fundraise:£0* High Share Price Bid:£100

Business Sector:Food and beverages Total Funds Bid to Date:- Low Share Price Bid:£15

Auction period:27 Jan 2019 - 31 Jan 2019 Indicative Share Price:0.00 Average Share Price Bid:£28**

*The company will accept oversubscription.

**In the event of significant oversubscription, shares will be allocated to bids at the average price and above.

NOTE: ASSET MATCH HAS NEGOTIATED AN “ASSET MATCH INVESTOR BONUS” FOR INVESTORS IN THIS TRANSACTION. SEE THE “OVERVIEW” SECTION BELOW FOR DETAILS.

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CONFIRMATION:

I confirm that:

I am a sophisticated or licenced investor according to this definition. I am legally entitled to place this bid. I am not contravening any laws of my country by placing this bid. I indemnify Asset Match, Webtel.mobi (Holdings) Limited and all of their officers and members or persons associated with them or with this process in the event that either of these aforementioned confirmations are not correct. I understand that I may amend this bid at any time. I understand that this bid is not a formal and binding commitment at this time but rather an expression of interest and intent, and that only at the end of the bidding process when the final share price is established will I be contacted to confirm my interest to proceed, and to thereafter make a formal application to purchase shares, and that only once I have elected to make – and have made, and signed, at my own discretion – a formal application to purchase shares will my expression of interest and intent become a formal and binding commitment. I confirm that I understand that Asset match may contact me to confirm the veracity of my bid, my bona finds and my intentions, and my bona fides, if I submit a bid that is clearly contrary to the indicative level of bids on the platform or contrary to the generally perceived value of the shares. By ticking this box I indicate confirmation that I have read, understand, agree with and confirm all of the aspects covered in this “Confirmation” paragraph:

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BrewDog Plc

In the auction that closed at 4pm on 31st January 2019, 138,364 shares traded at £15 per share.

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Company info

BrewDog plc is the largest and fastest growing craft brewer in Europe, and has been the one of the fastest growing food & drinks companies in the UK for the last seven years.

Price history (last 10 auctions)

Note: The Nov-14 and Nov-16 price and volume figures have been adjusted in line with their respective share splits.

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Auction instructions

The third ever trading window in the shares of BrewDog PLC will take place on Thursday, 31^st January 2019. This is an opportunity for you to sell and buy shares in BrewDog. If you are interested in participating in the upcoming auction please read the following instructions in full before proceeding.

The Buying and Selling Process:

All sellers must return a signed ‘selling your certificate by post’ form and their share certificate by post to be received by The Share Centre between the 21st January 2019 and 4pm on the 30th January 2019. The minimum selling price that you wish to set is to be entered on the form. This process may take some time, and sellers are urged to get set up as early as possible. Failure to do so may result in not being able to participate in the auction.

All participants who wish to buy MUST open a transactional account with The Share Centre (www.share.com) prior to the auction if they do not already have an account.

All buyers must deposit sufficient funds in their account with The Share Centre to cover the cost of the shares including commission and stamp duty (See fees associated with participating). They must then inform The Share Centre by email or telephone of the number of shares they wish to buy and the maximum price they wish to pay during the pre-auction and auction period from 28th January 2019 to 4pm on the 31st January 2019.

In all cases, overseas buyers and sellers (i.e. those residing outside the UK) should contact Asset Match directly.

On the auction date, 31^st January 2019, the order book will be displayed so you can see the full depth of the market and whether an indicative price has been derived. If there is an indicative price before the 31^st January, then this will be indicated on a daily basis.

The tick size for this auction is 25 pence per share i.e. prices submitted must be exact multiples of 25 pence.

Please read the full Auction Instructions, here.

Fees associated with participating in the auction include the following:

Commission: Asset Match charges buyers and sellers a trading commission of 3% of the trade value, with a minimum £20 per trade.
Stamp Duty Reserve Tax (Stamp Duty): Buyers will be charged stamp duty of 0.5% of the trade value.
Broker Fees: If you are based in the UK and using The Share Centre, then there are no additional fees associated with participating in the auction. If you are based overseas or use another stockbroker then you may be charged an additional brokerage and account fee.
Other fees: Buyers and sellers who chose to hold their shares with The Share Centre in the Share Account nominee service will incur ongoing charges, currently £1.80 per month, after the auction. Alternatively, buyers can request to have their shares issued in certificate form. There will be an additional charge of £25 for buyers who request a share certificate.

PLEASE DIRECT ANY QUERIES TO ASSET MATCH ON 020 7248 2788 OR EMAIL DEALING@ASSETMATCH.COM

Key People

James Watt Captain & Co-Founder

James was a fully qualified deep sea Captain, having earlier completed an honours degree in Law & Economics. He traded in being a salty sea dog to become a BrewDog in 2007, pursuing his passion for great craft beer by setting up the company with Martin Dickie. James was awarded Great British Entrepreneur of the Year in 2014, and is Europe’s only Master Cicerone.

Martin Dickie Beer Pirate & Co-Founder

Martin Dickie has a first class honours degree in Brewing & Distilling from Herriot Watt University. He is a renegade artist on a mission to change people’s perceptions about beer and challenge their tastebuds. Along with James, Martin hosts the hit international TV show BrewDogs.

Neil Simpson Director

Neil Simpson joined BrewDog in August 2012 bringing with him over 20 years of experience, (10 of which were at partner level), advising and acting for a wide variety of businesses through the Ritson Smith accountancy practice. Neil is a qualified chartered accountant with the Institute of Chartered Accountants in Scotland.

David McDowall MD of BrewDog Bars

David joined BrewDog from G1 Group PLC, where he held the position of Group Operations Director for six years. He has experience managing over 50 sites in Scotland and heading up a team of over 2000 employees, and is now responsible for overseeing the strategic growth and management of the BrewDog bar division.

Keith Greggor Non-Executive Director

Keith has decades of successful brand building with brands such as Skyy Vodka. Now President and CEO of Anchor Brewers and Distillers in San Francisco, he plays an active role in management and guiding BrewDog’s growth.

Jason Marshall Chief Finance Officer

Investments in private company shares are high risk and illiquid. Asset Match is targeted exclusively at investors who are sufficiently sophisticated to understand these risks. Please click here to read the full Risk Warning.